SOFTWARE ENGINEER
SAMUEL HO

Data, Design, and Technology

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01
ABOUT

Passionate about design and technology

Samuel Ho

Hey! My name is Samuel and I am a software engineer passionate about creating impactful products and solving business problems.

I graduated from UC Santa Barbara in 2018 with a B.A. in Economics. My previous roles were in corporate lending and FP&A. Having worked in cross-functional and quantitative roles, and having a passion for the arts, I find that I draw from many disciplines.

On my free time, I dabble in music production and animation.

TECHNOLOGIES
TypeScript
React
Next.js
Node.js
Python
PostgreSQL
MongoDB
AWS
02
WORK

A glimpse of what I've done

Experience

Resume

Marketing Technology Engineer

@PBS SoCal
Los Angeles, CAAug 2023 – Current
  • Spearheaded development and optimization of data pipelines, integrating ad servers, CDPs, and CRMs, resulting in a 40% increase in email campaign open rates.
  • Led integration of new technologies and workflows into existing data architecture, coordinating with consulting groups, vendors, and internal BI teams, resulting in a 15% improvement in customer profile unification across social platforms. Maintained data automation and integrity within the data pipeline, ensuring efficient and accurate reporting, supporting audience insights, segmentation, and attribution.
  • Maintained data automation across the data warehouse, data visualization dashboards, CDP, CRM, and marketing analytics platforms. Collaborated between marketing teams to provide data insights, integrity, and literacy.
03
CONTACT

Let's work together

04
CREATIVE

Make a beat

A little interactive drum machine. Click the grid to create your pattern.

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